The breakdowns
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Insights FAQ
Who writes these pieces?Our team. Every piece carries its author’s name.
Every piece shows who wrote it and the date its sources were last checked. The first pieces are by Mike, our co-founder. His work connects market research, search and AI visibility, paid acquisition and analytics.
How current is the information?Each piece shows its check date.
Every article lists when its sources were last read. Fast-moving topics, such as AI search, are reviewed every month while the channel changes.
Can we quote your data?Yes, with a link.
Research pages describe the method and the sample, and each article gives a citation line you can copy. Please link to the page you quote.
Can you run this kind of analysis for us?Yes. Start with a free first look.
The methods here are the ones we use with clients: a search potential map, an AI answer check or a paid media audit. The first look is free.
Start with a free map
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