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Cookie Policy

Last updated:

The short version

  • Analytics and ad cookies stay off until you say yes.
  • A necessary cookie remembers your choice for up to 12 months.
  • If your browser sends Global Privacy Control, ad cookies stay off.
  • You can change your choice anytime in Cookie settings at the bottom of every page.

What cookies are

Cookies are small files a website saves in your browser. Similar technologies, such as pixels, work in a similar way, and this policy covers them too. Here we call them all cookies.

How we use them

  • Necessary. Always on. They remember your cookie choice. They don’t track you.
  • Analytics. Off until you allow it. We use Yandex Metrica and Google Analytics to count visits and see which pages help and which don’t, so we can fix them. Metrica can also replay how a visit went, such as scrolls and clicks, but not what you type into fields on our site.
  • Marketing. Off until you allow it. It lets ad platforms measure our ads and show them to people who visited our site. The platforms may also use this data under their own privacy policies.

We load analytics and marketing tags through Google Tag Manager, and only after you allow at least one of these categories. Until then, Google Tag Manager and the tags in it don’t load at all.

The cookies we use

CookieCategorySet byWhat it doesHow long
wf-cookie-choiceNecessaryWonderflowRemembers your cookie choice and when you made it (stored in your browser)Up to 12 months
_ym_uidAnalyticsYandex MetricaTells your browser apart from others, so your repeat visits count as one visitorUp to 1 year
_ym_faAnalyticsYandex MetricaWorks with _ym_uid to tell your browser apartUp to 1 year
_ym_dAnalyticsYandex MetricaStores the date of your first visitUp to 1 year
_ym_isadAnalyticsYandex MetricaChecks whether your browser blocks ads20 hours
_ym_visorc_*AnalyticsYandex MetricaLets Session Replay work. It replays how a visit went, such as scrolls and clicks, but not what you type into fields on our site30 minutes
_ym_metrika_enabledAnalyticsYandex MetricaChecks that Metrica’s other cookies are set correctly60 minutes
_ym_hostIndexAnalyticsYandex MetricaLimits how many requests Metrica sends1 day
gdprAnalyticsYandex MetricaNotes whether the GDPR applies to your visitUp to 2 years
_ym_uid, zz, _ym_synced, _ym_retryReqs, _ym54926398*AnalyticsYandex MetricaBrowser IDs like the one in the _ym_uid cookie, plus records Metrica keeps for itself, such as requests it couldn’t send yet (stored in your browser)Until you turn analytics off or clear site data
_gaAnalyticsGoogle AnalyticsTells your browser apart from others, so your repeat visits count as one visitorUp to 2 years
_ga_JZMLL0EMPRAnalyticsGoogle AnalyticsKeeps track of your current visitUp to 2 years
i, yandexuid, yuidss, ymex, usst, is_gdpr, is_gdpr_b, yabs-sidAnalyticsYandex, on Yandex domainsIdentify your browser for Yandex Metrica and keep these IDs in sync across Yandex domains. We can’t read or delete them1 year (yandexuid and yuidss longer in some countries), is_gdpr and is_gdpr_b up to 2 years, yabs-sid until you close your browser
None yetMarketingWe don’t use ad cookies yet. Each one goes on this list before we turn its tag on

Yandex and Google describe all their cookies here: Yandex Metrica, Google Analytics.

Each analytics and ad cookie goes on this list before we turn it on. When the list changes, we ask for your choice again.

Changing your choice

Use Cookie settings at the bottom of any page, or the button below. If you turn a category off, we delete its cookies stored for our site in your browser, and its tags stop loading from the next page you open. Cookies that Yandex sets on its own domains stay until you delete them in your browser.

You can also block or delete cookies in your browser settings. The site works without them.

How long we keep your choice

Your choice is stored for up to 12 months. After that, or when we change the list of cookies, we ask again. Some browsers, such as Safari, clear it sooner, and then we ask again too.

Global Privacy Control

If your browser sends Global Privacy Control, marketing cookies stay off, and the banner tells you so. You can still allow analytics.

More

How we handle personal data, including what you send through our forms: Privacy Policy. Questions: hello@wonderflow.agency.