Performance marketing agency for Google, Meta and LinkedIn ads

With view-only access to your ad accounts and analytics, we check how the budget is split, what each platform counts, whether the same customer is counted twice, what a customer really costs, which tests you have behind each channel and who owns the accounts. Usually a few business days after access, you get a written review ranked by impact, then a call with Mike or Alex. The review is yours to use with any team.

Setup starts at $X, then from $X a month plus 10% of total ad spend for all selected channels together. Management runs on a 12-month contract: cancel with one month’s notice, no exit fee. Agencies charge a flat fee, a percentage of spend or both, sometimes with a minimum. Compare what each fee covers, including creative and measurement, before comparing the headline price.

Paid media cost combines the media budget with the work needed to run and measure it. The media budget depends on audience size, competition, the buying cycle and the decision the test must support. Set a loss limit and a review date first. A useful starting budget for one business can be too small or too large for another.

A paid media agency plans, builds and manages advertising across selected platforms. Our work connects those campaigns to the audience, offer, landing page and business feedback. A company using one channel may need a focused channel engagement. The cross-channel service becomes useful when budgets, customer journeys or reporting overlap and someone needs to make one coherent investment decision.

It researches buyers and competing offers, plans campaigns, prepares ads, checks measurement and manages ongoing activity. The resulting report should help you decide what to continue, change, test or stop. For lead generation, that means following inquiry quality and sales outcomes. For purchases or subscriptions, it means considering refunds, customer contribution and the time needed to recover acquisition costs.

Performance marketing covers paid acquisition: the channel, offer, ad, landing page and what a customer costs. Growth marketing also covers what happens after the sale: onboarding, product value, repeat purchases and retention. Better retention raises what paid acquisition can afford, so the two work best on one set of numbers.

No. A single channel may be the strongest starting point if it reaches the right buyers and the budget supports a useful test. Adding a platform creates another campaign, creative requirement and measurement problem. We recommend expansion when there is a clear buying situation, sufficient resources and a way to evaluate what that extra channel contributes.

We run incrementality tests when they can give a usable answer. Google’s Conversion Lift, for example, needs at least $5,000 of campaign budget and 1,000 observed conversions, on eligible accounts. On smaller budgets we pause a channel or compare regions, and say how uncertain the result is.

You can check delivery, spend and tracking in the first weeks after launch. Customer cost and payback take longer: they need customers who have had time to buy. The review period follows your buying cycle and the number of outcomes, and one strong week cannot settle a long-cycle decision.

Ad copy, creative in the agreed plan, campaign planning, basic measurement and ongoing management are included. Creative production beyond the agreed plan, new landing pages, custom integrations, advanced analytics and dedicated lift studies are quoted separately. Existing assets can often support a first test, and the audit shows what is missing before launch.